The strawberry is one of the most popular berry fruits in Germany. This and the fact that strawberries develop quite quickly in pots, as well as the fact that strawberries are a plant that is usually planted as a row crop, make them interesting for horticultural production. Strawberry plants are produced and sold in a wide range of sizes. Let this podcast inspire you how quickly and easily strawberry plants can be produced with the Lubera Edibles young plants.

The demand for blueberries has increased significantly in recent years, not only for blueberries in the food retail trade, where blueberries have now replaced strawberries as the most popular soft fruit in terms of kilograms sold. A steadily increasing demand can also be observed for blueberry plants that are commercially available. This can only be explained by the fact that blueberries as a fruit are something like "everybody’s darling", i.e. they appeal to (almost) every palate. And the plant is quite undemanding and easy to cultivate if it likes the location. That's why we decided to do a production podcast about blueberries. Once again, the Lubera® production manager Robert Maierhofer guides us through this podcast on the topic of blueberries.

Since it is the strongest crop in terms of numbers and therefore also the most important, the raspberry is the focus of attention at both Lubera® and Lubera Edibles, whether in breeding, young plant production or finished product production. The raspberry is and remains our "bread and butter" crop. Because of this significant position, we cannot avoid dedicating a separate podcast to the production of raspberry plants. Even if you already produce raspberry plants it is worth listening in – maybe you will learn something new. If you have never produced raspberries before, you can use this podcast as a blueprint.

In this new podcast season, we once again take you on a journey through horticultural production. As in the first podcast season, Robert Maierhofer, the operations and production manager at Lubera®, accompanies us through the production topics and answers our questions about the tricks of the trade when it comes to plant production.
In the first production podcast of this new season, we also introduce a new young plant product: our Treeling®, the new fruit tree young plant. Learn how to produce the perfect fruit tree with our fruit tree young plants.

To include all the novelties in one podcast would have blown up the usual time frame. That's why we decided to do an additional novelty episode. In the first part, we went into our vegetable novelties and the citrus novelties again. In this episode, the second part of the novelties, Markus Kobelt, Co-Founder of Lubera Edibles, presents our blackberry novelties and explains why we also use varieties from other breeding programmes. Frederik Vollert, Product Developer at Lubera Edibles, presents the novelties in the wild fruit range.

Like every year, we have prepared interesting novelties for our young plant customers. Some of these novelties are entire assortment groups that are discussed separately in separate podcasts, including the breeding background and breeding outlook. In this podcast, however, Frederik Vollert, the product developer at Lubera Edibles, and Markus Kobelt, the co-managing director of Lubera Edibles, discuss all the other new products that will be included in the range starting in 2022. Let us surprise you with the interesting varieties that await you.

A look into the history of rhubarb reveals a great past. The Arabs brought the root of the barbarians, which is the transcription of the Latin/botanical name of rhubarb, to Europe. The Russian Tsar later claimed a trade monopoly on rhubarb roots. It was only towards the end of the early modern period (at the beginning of the 18th century) that rhubarb was rediscovered as a vegetable plant. At that time, rhubarb was not cultivated much compared to other fruit and vegetable species. Great things can be expected for the future.

After apples and raspberries, strawberries are the third breeding programme with which Markus Kobelt, the founder and owner of Lubera® and co-managing director of Lubera Edibles, has started. Since the beginning of strawberry breeding, Lubera® has repeatedly succeeded in positioning new, better-tasting and healthier strawberry varieties on the market. And these breeding successes are now also available as young plants in the Lubera Edibles range. In this podcast, Markus Kobelt and Frederik Vollert talk about the current assortment, how it came about and where the journey of the strawberry is heading in the future.

In addition to the classic fruit breeding programmes, such as apple, raspberry, strawberry and currant, the Lubera® breeding team is also starting to breed wild fruit species. On the one hand this is to improve the sometimes quite underdeveloped or unattractive plant or fruit characteristics, but also to combine usefulness with ornamental values. On the other hand, it is always a question of creating one's own variety base. In this podcast, Markus Kobelt, the breeding mastermind at Lubera®, takes questions from Frederik Vollert, the product developer at Lubera Edibles.

The sweet potato is one root vegetable that is currently experiencing a boom. Especially in the food retail trade and on the weekly markets in Germany, the sweet tubers can now be found all year round. That is why the Lubera® team of breeders has also taken on this crop, with the intention of combining ornamental value with usefulness. Markus Kobelt and Frederik Vollert talk about how far the breeding goals have been achieved in this first generation of varieties.